Workshop description
| Date: 18 Nov 2017 |
| Duration: 8 hours |
| Place: Mobile Academy HQ |
| Seats: 10 |
| Snacks, coffee, fun |
| Lunch is not included |
Monetization is key for most of the mobile projects out there.
This workshop offers an overview of the business models for mobile apps and also hands-on exercises on choosing a monetization strategy.
- Product Marketing Managers
- Product Managers
- Startup teams
- Curious Developers & UX Designers
- Overview of business models for Mobile Apps
- Trends in Mobile Apps Monetization
- Questions to use when choosing a business model for an app
11:00 – 11:30 Welcome and introductions
11:30 – 13:30 Business models for Mobile Apps: overview and 6 case studies
13:30 – 14:00 Break
14:00 – 15:30 Choosing a monetization strategy: overview and hands-on exercise
15:30 – 16:00 Break
16:00 – 18:00 Group exercise: working on participants’ apps monetization
18:00 – 18:30 Key takeaways and next steps
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Dragos Manescu Product Management TrainerDragos is an experienced Product Manager, currently working at Adore Me. For the past years, his projects ranged from developing established products to explorations of new products for digital creatives. He has a passion for business models, statistics and martial arts.
Knowledge of how the Apple App Store and the Google Play Store function is recommended.
None.
